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Keep Promoting Soap Shoes
May 16, 2006 by broox Alright yall. Soap just saw a recent increase in sales. Keep up the promo. The plans are currently to just keep producing the few styles they are producing... but if it starts to get bigger maybe we can start pushing for more models again. Here's an email I just got from Soap, "I wanted to inform you all that we are in fact receiving more business now in SOAP. While we do not plan on bringing on any new styles we do plan on continuing to make more due to the demand. We expect them to be in stores by late August, early September. This is great news! Thanks for all that you do, keep up the great work!" Comments
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copyright © 2000-2006 Broox Productions |
May 17, 2006 Wesker
May 17, 2006 SapAuthor
May 17, 2006 Surfaced
May 17, 2006 Curtinator
May 17, 2006 AnthoFlex
May 17, 2006 Sugarfree
May 17, 2006 Surfaced
May 17, 2006 SapAuthor
May 17, 2006 AnthoFlex
May 22, 2006 broox
and since i don't want to turn my house into a storefront... i cannot sell them here.
just fyi.
May 22, 2006 Mart
May 22, 2006 broox
i don't know why they go that route, but i'm sure there's a logical reason. if it were me, i would let anyone sell my prod.
May 22, 2006 Mart
If you want to sell a product, you'll sell it wherever the market is for that product; if you want to sell t-shirts for a rock band, you'll sell them at their concerts. If you want to sell ice-cream, you'll sell it in the hot sun where there's alot of people. No sensible business waits for their customers to come to them, they set up shop in a position where their product will generate the greatest number of sales, and for Soap, that position is not in stores, it's online.
If Soap's sales and marketing executives took a look at eBay, they'd see that pretty much every pair of Soap Shoes on there sells. Independant sellers are making a killing from selling off old stock. Shoes are going for more than $100 a pair; if the online market isn't there then why are people paying through the nose for a product that, allegedly, doesn't justify a web-based sales approach? The answer is simple. The presence of the Soap Shoe brand over the internet is massive and Soap are simply not exploiting this enormous potential; people are driven to eBay because they cannot find the product elsewhere.
The growth of the Soap brand, and any brand for that matter, is in the hands of the market force. If HSL and Soap want their product to grow then the online potential absolutely must be embraced.
May 22, 2006 SapAuthor
May 22, 2006 Mart
May 22, 2006 broox
folks from HSL may be checking them out.
May 22, 2006 SapAuthor
May 22, 2006 Mart
I think the key here is for Soap to realise that the current market for their product is online. If they conduct some web-based market research I think it'd help them to see that, if they made their products available through more online retailers sales would pick up, which would allow the brand to sustain itself for a while longer and hopefully help generate some money towards developing new models
May 22, 2006 Wesker
May 24, 2006 SapAuthor
May 24, 2006 soapman
May 24, 2006 Mart
'Hey Soap, located at ordered a pair of . Then soap can sell the online place that shoe and ship it or whatever they want' - Are you suggesting that retailers could e-mail Soap with every order they take, and get Soap to ship each pair individually to the retailer? That would be an horrifically expensive way of conducting business
May 24, 2006 Louis
May 25, 2006 SapAuthor
Jul 16, 2006 Tatacker
Is the upcoming production of the same styles going to be from Heely's SOAP line, or from SOAP itself? *really wants to get his first pair*
But I'm glad these will come back in a nice stock. That way, it won't be as hard to obtain one online in my shoe size.
Jul 16, 2006 AnthoFlex
Jul 16, 2006 Tatacker
SOAP's from Heely's, I guess? I don't know the exact term for it, really.
I really want to try them, as I found out about them recently. *was around 7 years old and not very athletic at the time*
Gah. Hopefully, I don't get burned with flame messages now. >_
Jul 16, 2006 broox
Just FYI, the same company that owns Heelys (HSL) also owns Soap.
Jul 16, 2006 Tatacker
Either Heely's with grindplates, or Soap's like Scorcher etc etc.
Man, I feel like an idiot now. ._.!
Jul 16, 2006 Rick
Jul 16, 2006 Tatacker
But, I'm excited either way.
Jul 16, 2006 Rick
Jul 16, 2006 Mart
Jul 28, 2006 Tatacker
Jul 28, 2006 AnthoFlex
Jul 29, 2006 Tatacker
Well, I'll be happy either way. :D
Jul 29, 2006 AnthoFlex
UPs:
Light
Fast
Very Durable
Very Good lock-on
Pretty Damn Stylish
DOWNS:
They arent replaceable! lol
The side usually cracks after awhile (hey it happened to me and a few other people said it)
If anyone wants to add to this, be my guest